FOAM Magazine - Branding and Layout Design
Insight: Young audiences are beginning to demand more authenticity the media they consume, taking particular issue with the overly-filtered content produced by most beauty and fashion publications
Idea: Conceptualize and design a magazine called FOAM that addresses the topic of indie beauty through a socially conscious lens, promoting sustainability, wellness, and realistic forms of beauty. FOAM celebrates the beauty found in everyday life—a sentiment expressed through its use of unretouched, candid photography
FOAM Magazine - original wordmark and cover design
Back Cover
*all featured advertisements also designed by Lucy Murray